Re: Rolex Watches , Good As Gold ?
"Ed.YEO"
[quote="Cheerupemokid"]...I wish my dad has the same passion during his time lol!
during our father's time, ROLEX was not so ex that in order to own it, they have to credit for loans... or installment as common as current time.
During those period, ROLEX in local market was branded as "劳力士", which literally sounds like "reward for the hardworking workers". So, during that period of time DATEJUSTs, OYSTERs was sold much more, in terms of popularity over the sporty subs. I remember when I ROD and entered the working society, my uncle told me to work hard for a ROLLIE. If cannot make it, RADO or TITONI also can. It's kind of symbol to show others during that time, giving others impression that we are "hard working folks".
But as time passes, so as the direction of ROLEX changed. Pricing goes up becos of marketing and advertising.
Instead as a symbol of rewarding ourselves, it became a symbol of, not applying to all, but branding some groups of individuals on their... status ... especially in this region.[/quote]
strangely my dad never bought any rolex watches, only rado, titoni, omega, the only rolex watches he bought were gifts for business partners etc
and i dont think i will ever want to buy a watch on installment or loan as it's not a necessary item; it's something "extra" so can only use "extra" cash to buy it.